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Betfred are the world's biggest independent bookmaker. They have a massive high street presence and a particularly visible profile in British football as sponsors of Wembley Stadium. Despite the scale and success of his business, founder Fred Done like to present himself as a normal Northern lad (done good). However with an annual turnover of more than £3.5 billion he's probably sitting prettier than most. Betfred Casino is their foray into the world of online casinos.
Betfred Casino seem to specialise in TV and Film branded slot machines. Whilst most casinos have a few X Factor and Deal or No Deal themed fruit machines Betfred can boast a who's who. You can play with icons of the silver screen such as Rocky, John Wayne, King Kong, Gladiator, The Mummy, Iron Man 2, Blade, Daredevil, X-Men, The Incredible Hulk, Fantastic 4, Star Trek, Pink Panther and... Marilyn Monroe. Now everyone can play with Marilyn Monroe's slot. More recent additions include cinematic flop Cowboys and Aliens (perhaps the fruity will be more of a hit) and stone cold classic, The Sopranos. However the cream of the latest crop is The Ghostbusters. There's all manner of Ghostbusters themed bonus rounds all of which are better explained in this video.
Last but not least, the jewel in the (highly subjective) crown has to be, Monty Python's Spamalot. This is not your normal branded slot game. Monty Python's Spamalot Slots features the voice of the one and only John Cleese (the tall one). Beneath that is the music from the hit West End musical written by Eric Idle (the musical one). This treat is couple with animation from Terry Gilliam (the American one). There's also 4 Monty Python themed bonus rounds featuring classic characters such as The Knights Who Say Ni and The Killer Rabbit.
Beyond slots there's usual plethora of classic casino games like Blackjack, Baccarat, Red Rod, Craps, Sic Bo, Pontoon, Roulette and Video Poker. Betfred Live Casino offers most of the same games but played live over video stream allowing you to play against other players in a real live casino, without leaving the house.
So what's the deal?
Betfred Casino offers a £10 Free / No Deposit Bonus to all new players. So you can have a play without commiting to anything. If you want to deposit, there's the lavish £500 Welcome Bonus. This is slightly tiered. The first £200 is 100% match bonus (meaning if you deposit £200 they will give you an additional £200) The next £300 is a 50% match bonus over your second and third deposits. If you're really flush Betfred Casino offers a High Rollers Welcome Bonus of an additional £500 to deposits of £1,000 or more. Loyalty is rewarded too with a tiered 'Players Club' offering extra bonuses based on how much you play. This starts from a monthly 100% match bonus (up to £100) for bronze members and goes up to £3,500 a week for Diamond members.
This focus on players extends to there customer support. There's an 0800 support number, email support addresses for specific parts of their business and an online Live Help available right from their site. Betfred also partner with T-mobile, Orange, talkSPORT and Tottenham Hotspur. This reflects there real connection with Britain, sports and gaming in general.